Tag: Marketing

  • Digisemestr #12 (2019-05-11) – CRO, AB Testing, UX & Email Tweaking

    This is lesson number 12 of Czech digital marketing course Digisemestr. Sit back and enjoy 🙂

    Continue reading

  • Digisemestr #11 (2019-05-04) – Digital Strategy

    I’ve been getting slower and slower with writing and publishing my Digisemestr articles. At one point, I was finalizing my article during a Saturday morning car ride on bumby D1 highway from Brno to Prague. I was determined to publish notes from the lessons each week. I failed. The last (13th) Digisemestr lesson took place […]

    Continue reading

  • Digisemestr #9 (2019-04-20) – Content marketing & Copywriting

    Digisemestr: The easter edition is here. Our lecture room felt a bit deserted this time. Nevertheless, some nerds still came to hear about digital marketing. And took some notes. And then blog about it. And now they might make some mistakes. Please, let me know if there are any, thanks! This lesson is mostly about […]

    Continue reading

  • Digisemestr #8 (2019-04-13) – Brand & Youtube + TV

    Digi-what? Digisemestr! It’s a prestigious semester study focused on digital marketing. Wanna know more? This lesson is about building a brand and how to raise brand awareness on Youtube and on TV. If you find any mistakes while reading this post, please let me know, thanks!

    Continue reading

  • Digisemestr #6 (2019-03-30) – Marketing Tools

    What is Digisemestr and why do I keep posting about it? What’s the big deal?! See my introductory post. If you find any typos or errors, please contact me, thanks! Lecture number 6 was focused on various tools for email marketing, SEO, PPC, product price comparison sites, keyword analysis, domain analysis, link building & broken […]

    Continue reading