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Digisemestr #7 (2019-04-06) – Web Analytics & Data in Digital Marketing
Hola! Hello! Guten Tag! This is my 7th post about Digisemestr and there are six more to go. See my first post to find out what it is all about. Please, let me know if there are any mistakes. Don’t let me broadcast nonsense! This lesson is focused on Google Analytics and attribution modeling.
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How to Setup Google Analytics with itch.io
The official how-to is a bit brief, so let me expand it a bit. The first step is to sign-in into your Google Analytics account, go to Admin and click the Create Property button.